They are all called "Audi A5L": Who is Li Kui and who is Li Gui?
When a model series representing Audi's elegance, personality, and sportiness appears in the product catalogs of Audi's two joint ventures in China, consumers inevitably ask: who is the continuation and inheritance of Audi A5's pure coupe bloodline? Who is' hanging sheep's head and selling dog meat 'again?
Although any car name is just a symbol, under the halo of Audi, a century old luxury brand, product names are often equated with product design and genes, bringing users unique emotional value like a soul.
How can the genes of the Audi A5 product be inherited and truly expressed when 'Li Gui' dons the cloak of 'Li Kui'?
More importantly, behind this is not a simple configuration difference, but the essential difference between legitimate and illegitimate offspring.
Like the allusion of 'Li Kui and Li Gui', behind it is a battle of identity about 'who is the true successor of Audi A5'.
According to Automotive K-Line, based on various public information and industry consensus, the SAIC Audi A5L Sportback, which inherits the Audi A5 and has a pure coupe heritage, is a direct reflection of this pure heritage and top-notch manufacturing process value.
The free and elegant frameless doors, the dynamic and fashionable design of the large sloping back, bring a more emotionally charged coupe posture, and every part flows with the design essence of Audi A5.
On the other hand, the FAW Audi A5L is actually the upgraded "Audi A4".